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Thursday, December 31, 2009

Business booms while waiting for big bang

By Ephraim Aguilar
Inquirer Southern Luzon
INQUIRER.net

LEGAZPI CITY--With more than 75,000 volcano-watchers flocking into Albay province this month alone, there were no vacant tables at the Small Talk Café on Sunday.

The Hotel St. Ellis, an expensive establishment that opened only this month, had just one room left on Tuesday night. Hotel Venezia was fully booked for five days until the 29th.

Taxi drivers say they’re averaging only three hours of sleep and car rental services are on round-the-clock operations.

Business is booming in Albay as thousands of adventure-seeking tourists are drawn to the restive Mayon Volcano with many even risking their lives to get close to the spectacular flowing lava, according to provincial authorities.

Albay Gov. Joey Salceda said 2,400 tourists a day had been pouring into the area since the famously active volcano started oozing lava on Dec. 14, compared with about 200 a day before.

“All the hotels are fully booked, even the cheapest ones,” Salceda said.

He said the tourists typically only stay overnight to view the crimson lava oozing from the volcano’s crater in the dark.

“It is like a slow-moving meteor show. You really feel awe when you see it,” he said.

Courting danger

However, Salceda said many tourists were also slipping past security patrols to enter the 8-kilometer danger zone around Mayon to get a close-up experience of the slow-moving lava column.

“There are enough thrill-seekers and, when you combine them with some enterprising local guides, they find their way in,” he said.

The military heightened security around Mayon on Monday after two foreign tourists were seen over the weekend riding all-terrain vehicles toward the volcano.

Salceda warned that although the lava was slow-moving, there was still a danger from volcanic ash that could mix with rainwater to form a lethal, fast-moving mudflow.

Such a confluence had claimed hundreds of lives in the past, most recently in 2006.

“It’s a big problem. I think the first violation of the zero casualty [record] will be a dead tourist,” said Salceda.

“At the moment of eruption, the local guides will have a better chance of getting out. The hapless tourist will be left behind,” he said.

Businesses here claim that their revenues have increased by as much as 30 percent since Mayon started becoming restive as tourists are drawn to the volcanic show.

Soaring revenues

At the Small Talk Café, diners came nonstop on Sunday. Café owner Bernadette Peralta said it was like Valentine’s Day, the only time of the year when sales would triple.

“We have even surpassed last year’s December sales when there was less competition,” said Peralta, noting that the café experienced similar high sales in 2006, when the volcano last erupted.

One of Small Talk’s specialties, Pasta Mayon, has also become some kind of attraction. The dish is made from the triangular ravioli pasta arranged to resemble Mayon’s nearly perfect cone. It is topped by a sizzling red sauce that looks like flowing lava.

Round-the-clock service

There is round-the-clock demand for car services from tourists asking to be driven to Ligñon Hill whose deck affords a full view of Mayon as well as a 360-degree vista of the city and neighboring Daraga town.

Harvey Santos Mayores, manager of the Early Riser Taxi Services, who drives one of his own units, said he is usually on the road until 2 a.m.

Edward Belda, a driver for the Benmar Transport Services, has been hiring himself out to media organizations covering the natural disaster by day and to lava-watching tourists by night.

The flag-down rate for taxicabs here is P30. Car rental rates range from P3,500 to P4,500 per day, depending on the length and duration of travel.

Tour guides

On ordinary days, 60-year-old Benny Rodriguez is a golf course caretaker in Barangay Padang. Now he earns extra as a tour guide.

He said many tourists wanting a closer view of Mayon would negotiate the rough climb to the Legazpi Golf Course, which is inside the 8-km extended danger zone. The course is just within the 5-km radius of the volcano.

Not being a regular guide, Rodriguez, whose clients include media people, tourists and celebrities, does not charge a fixed rate and accepts whatever the customer is willing to give.

He said local tourists tend to be more generous. Recently, a famous golf-playing television host paid him P1,000.

Chopper rides

Misibis Bay Raintree, a luxury island resort in the Albay Gulf and the Pacific Ocean, has noted a significant increase in revenues from its A-list market.

The resort on Cagraray Island offers to high-end clients a volcano adventure tour package, which includes a one-hour chopper ride or an ocean cruise to view Mayon from a safe distance.

Manager Ian Varona said there are precautions to take to ensure the safety of tourists but Mayon, one of the world’s wonders, should not be feared.

He said letting tourism thrive will help boost the local economy, generate more jobs and bring long-term benefits.

Losses suffered

Political economist Carl Ala of the University of the Philippines-Manila, who is now based in Bicol, said that increased business revenues because of the Mayon eruption were still nothing compared to the losses suffered.

“We should also see the calamity’s damage to crops. Many farmers were not able to harvest. The government’s relief spending amounts to P1.5 million daily,” Ala said.

Salceda, who earlier said that disaster tourism was not one of his government’s development strategies, estimated that 75,000 tourists came to Albay in December alone.

This one-month figure has already surpassed the number of tourists that arrived in the province in 2008, he said. With a report from Agence France-Presse

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